Jerry McKinnis The Fishin' Hole ad from 1974. Photo Fishing Facts magazine.

For today’s Throwback Thursday, both a historical photo as well as a historical ad.  It would be another half dozen years before his show hit widespread national viewership with its placement on ESPN.  But in 1974, The Fishin’ Hole and Jerry McKinnis were starting to spread out from their regional presence, jumping onto television sets scattered throughout the country.  The show had grown and was available on nearly 70 television stations, and the then 36-year-old would soon become a fixture in people’s living rooms every weekend for years to come.

The ad appeared in Fishing Facts magazine, then one of the most respected pure fishing magazines at the time, with a huge Midwest presence.

Sponsored by Eagle Claw, Chrysler Marine, Igloo and Champion Spark Plugs, Jerry was set to tour the country, from Ontario to Mexico, and Washington to Minnesota, some 20 trips scheduled for the year.  A write-up in the Indianapolis Star earlier that year mentioned that he would travel between 80,000 to 100,000 miles in order to shoot a full season’s worth of shows.

Joining him along the way was camera man Billy Murray.  Both Billy and Jerry had fished a handful of Bassmaster events together, including four events in 1974, but Jerry would give up the tournaments and focus on the show and television production soon after.  Billy would soon start down the road of bass fishing education, pairing up with Clifford Paulin and Indiana State University, along with brother Bobby Murray, and form the Bass Fishing Institute.