Category: The Writers

Finding Bass – a la Lucas

Lucas was made angling editor of Sports Afield magazine in the late 40s and penned the first real book on bass fishing in 1947, which was reprinted two more times, first in 1949 and again in 1962. Finding Bass a la Lucas is a look back into one his his best articles on catching the little green fish.

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Lucas on Bass Fishing Ad

That gives you an idea for how important Jason was in the history of the sport. We’ll be talking more about his book (a review) and his techniques (pre-tourney tactics) in the future, but for today, I just wanted to post an old ad that was used to sell this book nearly 60 years ago.

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In-Fisherman’s First Ads

“But we’re not content to publish known material. The staff and I have countless questions about fish and fishing that are begging to be answered – questions which if answered even in part, would have a tremendous impact on fishing tomorrow.”

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