Tag: Bass Pro Shops

The Beginning of Packaged Boats

Of course, Morris had founded the Bass Pro Shops brand, a combination store and mail order catalog business, a few years before. That operation and his experience fishing the BASS Master Tournament Trail gave him a good idea of what the fishing public wanted in the way of fishing and boating accessories.

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1972 Bass Pro Shops Spring Sale

Last week I ran across this 1972 Bass Pro Shops Spring Sale ad in the 1972 March/April issue of Bass Master Magazine and thought you’d find it interesting. During the months of March and April, Johnny was hosting the first two BASS Anglers of the Year, Bill Dance and Roland Martin along with future legend Billy Murray. Wallace Lea, who was a considerable threat in those early days would also be there to visit.

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